Infinite Actuality, an AI and metaverse-focused firm, has acquired the long-lasting music platform Napster for $207 million, with plans to rework it right into a music metaverse. The acquisition goals to take the music expertise past conventional cellular and social platforms, ushering in a brand new period of immersive, 3D digital experiences.
Napster Acquired for $207 Million to Create a Music Metaverse
“Essentially the most legendary collab?! Infinite Actuality has acquired iconic on-line music model @Napster.
With this acquisition, we’re increasing and reimagining Napster, empowering artists with new viewers monetization and engagement capabilities, underpinned by iR’s #immersive… pic.twitter.com/L4Fig7QFct
— Infinite Actuality (@Infinite_iR) March 25, 2025
Napster, which was as soon as a pioneer in music piracy earlier than evolving right into a legit music streaming service, will now supply “branded 3D digital areas” the place customers can get pleasure from digital concert events, socialize with pals throughout “listening events,” and buy unique digital and bodily merchandise. Napster’s CEO, Jon Vlassopulos, will stay in cost and has expressed pleasure concerning the firm’s shift from “cellular social” experiences to immersive, digital environments.
“The web has developed from desktop to cellular, then social, and now we’re coming into the immersive period,” Vlassopulos said. Below the brand new possession, Infinite Actuality envisions a future the place music followers can work together with artists in their very own digital areas, attend stay exhibits, and purchase distinctive merchandise, all throughout the metaverse.
Napster, which not too long ago issued platform tokens on the Algorand blockchain in 2022, will additional its Web3 enlargement underneath Infinite Actuality. The corporate can be planning to introduce AI-powered instruments for musicians, together with group administration brokers and analytics dashboards to assist artists monitor fan engagement and enhance cross-promotion with different leisure properties like esports groups.
After altering possession a number of occasions, Napster was relaunched as a music streaming service and not too long ago acquired by Algorand and crypto funding agency Hivemind in 2022.
The acquisition is predicted to shut within the coming weeks, with Infinite Actuality aiming to ascertain Napster because the main immersive music platform, connecting artists and followers in new and modern methods.
Additionally Learn: SEC Ends Investigation, Immutable Calls It Win for Web3 Gaming
